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Introducing Suavecito Premium Blends

We realize most of you were expecting to hear about our new Premium Blends line in this video --and you will, trust us-- but instead we decided to take a different approach.

We wanted to highlight the workmanship and craftsmanship of people like TIm Hendricks, Brandon Fender, Bobby Shoe Shine, and Ron Talley who are preserving old school values and traditions today. We have been fortunate enough to work with people who have a passion for keeping good methods and style alive. We will continue to scout for others like this that are willing to work with us as we move forward on this project.

Episodes on each of these guys will be coming soon, stay tuned!

Suavecito Premium Blends is a project with a mission to curate traditions and methods that are important to the industry of barbering and hair care.

While other companies are too busy scrambling to try to keep up with each other and too concerned with that rat-race, Suavecito has been busy looking back on what’s forgotten in our history and finding ways to innovate upon it.

Some traditions were never meant to die.